Media: Motion, Print & Screen
Date: 2007 - 2009
Tools: After Effects, Illustrator, Logic Pro, Photoshop
Date: 2007 - 2009
Tools: After Effects, Illustrator, Logic Pro, Photoshop
Challenge: American Eagle Outfitters held a summer conferences each year and they required print, motion and screen graphics to help announce their new lines of clothes and corporate strategy. The graphics and videos developed required an animated and relaxing style to coincide with American Eagle's laid back lifestyle.
Solution: Several videos were generated to include motion graphics along with an upbeat soundtrack, based on the fun and relaxed style of American Eagle. Motion graphics and screen graphics were used alongside the event's fashion show, DJ performances, and director's presentations. A separate set of motion graphics were also developed for during the event's awards ceremony. Other print graphics included a step and repeat banner, DJ signs, photo booth printed sides and outdoor banners.
Solution: Several videos were generated to include motion graphics along with an upbeat soundtrack, based on the fun and relaxed style of American Eagle. Motion graphics and screen graphics were used alongside the event's fashion show, DJ performances, and director's presentations. A separate set of motion graphics were also developed for during the event's awards ceremony. Other print graphics included a step and repeat banner, DJ signs, photo booth printed sides and outdoor banners.